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Produced by Liz Demos
Joel Snayd
“I refresh tradition by editing. Removing unnecessary clutter, reconfiguring cramped rooms or simply relocating furniture to a new space is a great start. I enjoy traditional elements in design, but I don’t allow myself to get overwhelmed by them.”
My style: I prefer a crisp and clean look with a playful streak; allowing me to marry a variety of design styles. I like pairing seemingly disparate elements to create an interesting but cohesive design. I definitely avoid playing it safe or creating spaces where everything matches.
I’m inspired by: The craftsmanship of a well-tailored suit. From structure to materials, it has fueled creativity in several furniture concepts and even the layout of a room.
Budget design tip: When you shop, ‘go in’ with a friend. As a general rule, the higher the quantity, the lower the price.
Fabulous find: I literally walked into (okay, tripped over) a mound of cut crystals from a 1930s hotel chandelier. The building was being renovated, and the workmen were intending to pitch it all. I used the crystals to design a custom chandelier for a wedding. The modern fixture now hangs below our skylight in the office stairwell.
Favorite room: Our living room. It’s a place where we go to light fires and feel cosseted. For us this translates into a calm, neutral environment enlivened by nothing but deeply beloved artifacts. Low-key, clean-lined furniture and a subdued palette establish a graceful foundation for our ever-growing collection of quirky flea market oil paintings and treasures.
*You know Joel as the designer of Local 11 Ten restaurant.
Joel Snayd Rethink Design Studio www.rethinkdesignstudio.com 912.236.3022


